Pengaruh Tekanan Stakeholder dan Green Intellectual Capital terhadap Keunggulan Kompetitif pada Perusahaan Pertambangan Batu Bara di Indonesia
DOI:
https://doi.org/10.59086/jam.v4i2.777Keywords:
Stakeholder Pressure, Green Intellectual Capital, Competitive AdvantageAbstract
This study aims to analyze the effect of stakeholder pressure and Green Intellectual Capital (GIC) on competitive advantage in coal mining companies in Indonesia. The research method used is a quantitative approach with multiple linear regression analysis techniques. The sample consists of 9 coal mining companies listed on the Indonesia Stock Exchange (IDX) during the period 2020–2023, resulting in 36 observation data. The results of the study indicate that stakeholder pressure has a negative but insignificant effect on competitive advantage. Meanwhile, Green Intellectual Capital has a negative and significant effect on competitive advantage. The Adjusted R² value of 0.412 indicates that stakeholder pressure and GIC simultaneously explain 41.2% of the variation in competitive advantage. This finding indicates that the implementation of GIC that has not been strategically integrated, as well as the company's response that tends to be passive to external pressure, can reduce competitiveness. Therefore, companies are advised to integrate GIC into the core of their strategy and respond proactively to stakeholder pressure in order to achieve sustainable competitive advantage.
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